Working with a local home builder, I represented their vision to showcase a strong local identity through engaging social media posts. Inspired by the builder's main colors – navy, green, and white – I created a visually appealing aesthetic. The emphasis on white not only simplified the look but also created a cohesive appearance across the brand’s platforms.
In crafting these posts, my primary goal was to capture the heart of the community. This involved incorporating local activities and information, forming a narrative that resonated with the builder's commitment to being a trusted local home builder. Another distinctive aspect was the builder’s emphasis on showcasing its employees to create a genuine local connection. I incorporated team features across social media, capturing the personalities behind the brand.
Short-Form Video Content
Virtual Staging Designs
